This Privacy Policy explains how Plant Identifier: ID & Care (the "App") collects, uses, processes, stores, and shares information when you use the App and related services (collectively, the "Service").
This Policy is intended to explain our privacy practices clearly and transparently. If you have any questions, contact us at support@ghappsdigital.com .
1) Summary (TL;DR)
- You can use the App to identify plants from photos and access plant information and care guidance.
- When you submit a plant photo for identification, the image may be transmitted to cloud infrastructure or an AI/image-recognition provider to generate the identification result.
- The App may save identified plants, favorites, notes, and related information locally on your device or through supported cloud services.
- We may process limited analytics and diagnostic information to understand usage and improve the App.
- Purchases and subscriptions made through the App Store are processed by Apple.
- We do not sell personal information in the traditional sense.
- You may contact us to exercise applicable privacy rights or request deletion of eligible personal information.
2) Information We Collect & Sources
A. Information You Provide Directly
Depending on how you use the App, you may provide:
- Photos or images captured with your camera or selected from your photo library for plant identification.
- Plant names, labels, notes, favorites, or other information that you voluntarily save within the App.
- Search or identification-related input where applicable.
- Support communications if you contact us, including your email address and the content of your message.
B. Information Collected Automatically
Certain information may be processed automatically when you use the App:
- Device model and operating system version.
- App version and language settings.
- Device or app identifiers where provided by third-party infrastructure or analytics services.
- Usage information, such as features opened or interactions performed within the App.
- Crash reports, diagnostics, and performance information.
- Purchase or subscription status if you access paid features through the App Store.
C. Information Generated by the App
The Service may generate information such as:
- Plant identification results;
- Plant names and species information;
- Identification confidence or similar technical results;
- Plant descriptions;
- Plant care recommendations;
- Saved plant records;
- Dates and timestamps associated with saved items.
D. Information We Do Not Intentionally Request
Unless a future feature clearly requires it and this Policy is updated, we do not intentionally request:
- Contacts;
- Calendars;
- Microphone recordings;
- Financial account credentials;
- Complete credit or debit card information.
3) Device Permissions We Request
Depending on the features you use, the App may request:
- Camera access: to take a photo of a plant for identification.
- Photo library access: to select an existing image for identification.
- Notifications: where available, to provide reminders, updates, or other App-related notifications.
- Cloud services: where supported, to synchronize saved information across devices.
You can manage permissions at any time through your iOS Settings.
4) How We Use Information
We may use information to:
- Identify plants from photos you submit;
- Provide plant species information;
- Provide general plant care guidance;
- Save and display your plant collection;
- Operate and maintain the App;
- Improve features and usability;
- Diagnose errors and performance issues;
- Manage subscriptions and premium feature access;
- Restore purchases;
- Respond to customer support inquiries;
- Secure the Service and prevent misuse;
- Comply with applicable legal obligations.
5) Local Storage vs. Cloud Processing
A. Information Stored on Your Device
Depending on the App configuration, certain information may be stored locally on your device, including:
- Saved plant records;
- Plant names and identification results;
- Images associated with plants you choose to save;
- Favorites;
- App preferences and settings;
- Onboarding and interface preferences.
B. Cloud or Server Processing
Certain App features may require transmitting information to our servers or third-party service providers.
When you submit a photo for plant identification:
- The selected image may be uploaded for processing;
- The image may be analyzed by artificial intelligence or image-recognition technology;
- The service returns plant identification information to the App;
- Processing providers may temporarily handle the image according to their technical and retention practices.
6) Artificial Intelligence & Image Recognition
Plant Identifier may rely on artificial intelligence, machine learning, or image-recognition technologies to analyze photos and provide identification results.
Photos or related input may be transmitted to a service provider as necessary to generate the requested result.
Important: Plant identification and care information is provided for general informational purposes. Results may not always be completely accurate.
7) Third-Party Services & Sharing
We may use third-party services to operate the App. Depending on the version and configuration of the Service, third-party providers may assist with:
- Cloud infrastructure;
- Image storage and processing;
- Artificial intelligence or machine learning;
- Analytics;
- Crash reporting and diagnostics;
- Subscription and entitlement management;
- Apple App Store purchases;
- Cloud synchronization;
- Customer support.
Information is shared only as reasonably necessary for providers to perform these services.
Each provider may process information according to its own privacy policy.
8) Purchases and Subscriptions
The App may offer subscriptions, premium features, or in-app purchases.
Purchases made through Apple's App Store are processed by Apple. We do not directly receive your full payment card information.
We may receive limited information regarding:
- Subscription status;
- Product purchased;
- Entitlement status;
- Transaction identifiers;
- Purchase restoration status.
9) Data Retention & Deletion
A. Local Data
Information stored locally may remain on your device until you delete it within the App, reset applicable features, or remove the App from your device.
B. Identification Photos
Images submitted for identification may be temporarily processed through cloud infrastructure or third-party AI services.
Retention may vary depending on the technical provider and configuration used by the App.
C. How to Request Data Deletion
Where applicable, you may:
- Delete saved plants within the App;
- Remove the App to delete locally stored App data;
- Contact us at support@ghappsdigital.com for additional eligible deletion requests.
10) Your Privacy Rights
Depending on where you live, applicable privacy laws may provide certain rights regarding your personal information.
A. GDPR / UK GDPR
If applicable, you may have the right to:
- Access personal data;
- Correct inaccurate data;
- Request deletion;
- Restrict processing;
- Object to certain processing;
- Request data portability;
- Withdraw consent where applicable;
- Lodge a complaint with a supervisory authority.
B. California Privacy Rights
California residents may have rights under applicable laws such as the CCPA/CPRA, including the right to:
- Know what personal information is collected;
- Request deletion;
- Request correction;
- Receive information about disclosures;
- Opt out of certain legally defined sale or sharing practices;
- Not be discriminated against for exercising privacy rights.
C. Brazilian Users — LGPD
Brazilian users may have rights under the Lei Geral de Proteção de Dados Pessoais (LGPD — Law No. 13,709/2018), including:
- Confirmation of processing;
- Access to personal data;
- Correction of incomplete or inaccurate data;
- Anonymization, blocking, or deletion where applicable;
- Portability where applicable;
- Information regarding sharing;
- Withdrawal of consent where applicable.
D. Other Jurisdictions
Users in other regions may have additional privacy rights under applicable local law.
To exercise a privacy right, contact: support@ghappsdigital.com .
11) Legal Bases for Processing
Where applicable, we may rely on:
- Performance of a service: processing required to provide plant identification and related requested features.
- Legitimate interests: improving, maintaining, and securing the App.
- Consent: where required for device permissions, notifications, or certain processing activities.
- Legal obligations: where processing is required by applicable law.
12) International Data Transfers
Our service providers may process information on servers located outside your country of residence.
Where required by applicable law, we rely on appropriate safeguards or contractual protections provided by our service providers.
13) Data Security
We use reasonable administrative, technical, and organizational measures designed to protect information.
Measures may include:
- Secure network communications;
- Platform-level iOS security protections;
- Access controls;
- Secure third-party cloud infrastructure;
- Monitoring and diagnostic protections.
No system can be guaranteed to be 100% secure.
14) Analytics, Tracking & Advertising
The App may process limited analytics events such as screen views, feature usage, or technical interactions to help improve the Service.
The exact data processed depends on the analytics technologies enabled in the current App version.
We do not sell personal information in the traditional sense.
If our use of advertising or tracking technologies materially changes, this Privacy Policy will be updated accordingly.
15) Children's Privacy
The App is not intended to knowingly collect personal information from children in violation of applicable law.
If we learn that personal information from a child has been collected without legally required authorization, we will take reasonable steps to delete or appropriately handle that information.
16) Changes to This Privacy Policy
We may update this Privacy Policy periodically.
When we make changes, we may:
- Update the "Last Updated" date;
- Update this webpage;
- Provide an in-app notice where appropriate.
17) Contact Us
For privacy questions, requests, or concerns, contact:
GH SERVICOS DIGITAIS LTDA
Developer / Data Controller
Plant Identifier: ID & Care
Brazil
Email:
support@ghappsdigital.com
18) Apple App Privacy Summary
This section is provided as a practical informational summary. The official App Store Connect privacy disclosure should always reflect the final production implementation and all enabled SDKs.
Photos / User Content
- Photos submitted for plant identification may be processed to provide the requested feature.
Purchases
- Subscription and purchase information may be processed to provide premium access and restore purchases.
Usage Data
- Feature interaction or application usage information may be processed when analytics is enabled.
Diagnostics
- Crash reports and technical diagnostic information may be processed to improve application reliability.
Identifiers
- Device or application identifiers may be processed by enabled infrastructure, analytics, subscription, or technical providers.
Your official Apple App Privacy "Nutrition Label" must match the actual data practices and third-party SDK configuration of the production version of Plant Identifier: ID & Care.